What is going on here?!
Other animals are systematically bred, hunted, captured, abused, exploited and killed for food, clothing, animal testing, entertainment, pet breeding and many other purposes — in farms, laboratories, forests and oceans.
This only happens because humans do not live vegan and continue to demand or personally carry out this exploitation and violence.
„Veganism is the ethical principle that humans should live without exploiting other animals.“
NEON Protest – the radical vegan resistance for the abolition of all animal exploitation
NEON stands for “No Exploitation Of Non-Humans” and is an abolitionist action form under the umbrella of RADICAL! LOUD! VEGAN! We are a collective of radical vegan animal-rights activists fighting for the complete end of animal exploitation. Through our protests, we make the reality of their oppression visible, show a wide range of exploited species and confront people with their own values while broadcasting clear vegan messages over loudspeakers.
At the same time, we teach the ethical principle of veganism by engaging directly with the public, both on the street and online. This way we have already reached many people — and achieved a lot for the other animals.
THE NEON MARCH IS GETTING BIGGER – and moves to June 2027!
We want to get everything out of the march – and then some. That takes more time. So we're postponing the event – or rather: we're making two out of it! Because we're still shaking up Berlin – with the NEON TAKEOVER!
Here's what that means for you:
✔️ Your date stays the same
✔️ Ticket & accommodation stay booked
✔️ Only the name and a few program details change
The first NEON Takeover installation will take place on September 12, 2026 in Berlin!
START: 2pm at Brandenburger Gate
(time preliminary)
INFORMATION FOR PARTICIPATION
1. You are vegan and want to see the end of animal exploitation? Then join us. Please wear black clothing if possible (red accents are allowed) and only display clear vegan messages. No environmental, health, reduction, reform, or political messaging — we are abolitionist vegan. Bring your own food and drinks and remember to protect yourself with sunscreen. Feel free to bring vegan friends.
2. Children and teenagers are generally allowed to participate. However, participants under the age of 16 require permission from their parents or legal guardians. As filming will take place during the demonstration, we provide red tube scarves for minors so they can cover their faces.
3. Other animals should not be brought to the protest, as it will involve music and large crowds, making the environment loud and potentially stressful for them.
4. NEON organizers are asked to bring all signs, both large and small, as well as the red tube scarves for minors and masks for the protest afterwards. These will be made available for both the march and the following protest.
Important: Racism, sexism, and other forms of discrimination and animal-hostile attitudes have no place in our actions. If you want to stand up respectfully and in solidarity for animal liberation, you are welcome to join. We reserve the right to exclude individuals from the protest if necessary.
neon takeover merch
Treat yourself to our animal defender activism merch!
Press
Press
Founder and spokesperson of NEON Protest
Alexandra S. Aderhold Wendt
richtiglautvegan@gmail.de
004917632845435